4 Reasons Why I’m Promoting your Competition and Not You
Today, I’m sitting at my computer, about to launch a new site and I’m going through Clickbank, looking for potential affiliate programs to promote. Not only am I considering personally promoting the...
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View ArticleMarketers Mistakes: Mistake Number One – Aiming for Perfection
When the Wright brothers took their first historic flight on December 17, 1903, they weren’t trying for perfection. They weren’t trying to offer great cocktail service or wireless Internet or 100...
View ArticleMarketers Mistakes: Mistake Number Four – Underpricing
You may naturally assume that to make something sell quickly, you want to price it as low as possible. After all, the laws of economics state that the lower the price, the higher the demand, right?...
View ArticleMarketers Mistakes: Mistake Number Five – Treating Customers as Expendable
One of the great benefits of selling on the internet is that you have access to over a billion people. Yes, BILLION. When you think of what fraction of the total internet population you need to convert...
View ArticleMarketers Mistakes: Mistake Number Six – Technical Glitches
We’ve all heard info marketing horror stories of website crashes, payment system snafus, affiliate tracking nightmares, and the like. And we all think, “That could never happen to me!” Well, it could....
View ArticleMarketers Mistakes: Mistake Number Seven – Not Having an Affiliate Network
You probably already know that an affiliate network is a group of individuals who market your products on your behalf, and in return receives a commission on each sale they send your way. Commissions...
View ArticleMarketers Mistakes: Mistake Number Eight – Relying on Others to Promote Your...
You may think that with a strong affiliate program behind you, you don’t need to do any promotions or marketing of your product because your affiliates will do it for you. Nothing could be further from...
View ArticleMarketers Mistakes: Mistake Number Nine – Not Having a Funnel in Place
Information marketers, especially those at the beginning of their career, often see each sale and each product as an isolated event. A customer comes, purchases, and leaves. Done deal. Right? WRONG!...
View ArticleMarketers Mistakes: Mistake Number Ten – Not Keeping in Touch with Your...
I have this friend. We’ll call him Rex. I only hear from Rex a couple of times a year, like clockwork: When he has a kid graduating from college or high school and we get an invitation. When he’s...
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